February - Superbowl Follow-UP - Dashboard
651
visibility
Viewed
464
Total Responses
363
flag Completed
78.23%
timelapse Completion Rate
101
do_not_disturb_on Dropouts
1 min
access_time Average Time
Did you watch or follow the Super Bowl live?
| Answer | Count | Percent |
|
Yes | 368 | 82.51% |
|
No | 78 | 17.49% |
|
|---|---|---|---|---|---|---|---|---|
| Total | 446 | 100 % |
How did you watch the Super Bowl? (select all that apply)
| Answer | Count | Percent |
|
Broadcast TV | 295 | 50.26% |
|
Streaming video on computer / laptop | 103 | 17.55% |
|
Streaming video on tablet / smartphone | 91 | 15.5% |
|
Live online updates / blogging | 82 | 13.97% |
|
Radio / internet radio | 14 | 2.39% |
|
Other | 2 | 0.34% |
|
|---|---|---|---|---|---|---|---|---|
| Total | 587 | 100 % |
How did you watch the Super Bowl? (select all that apply) - Text Data for Other
| 02/05/2014 | 5075220 | cable tv sports channel |
Did you use a second device (smartphone / tablet / laptop) to supplement your Super Bowl viewing?
| Answer | Count | Percent |
|
Yes | 168 | 46.93% |
|
No | 190 | 53.07% |
|
|---|---|---|---|---|---|---|---|---|
| Total | 358 | 100 % |
What types of devices did you use to supplement your viewing? (select all that apply)
| Answer | Count | Percent |
|
Laptop | 156 | 38.24% |
|
Smartphone | 130 | 31.86% |
|
Tablet | 64 | 15.69% |
|
Other | 58 | 14.22% |
|
|---|---|---|---|---|---|---|---|---|
| Total | 408 | 100 % |
What types of devices did you use to supplement your viewing? (select all that apply) - Text Data for Other
| 02/24/2014 | 5212175 | desktop |
| 02/10/2014 | 5109294 | none |
| 02/10/2014 | 5105326 | None |
| 02/08/2014 | 5093880 | none |
| 02/08/2014 | 5093860 | none |
| 02/07/2014 | 5092520 | none of the above |
| 02/05/2014 | 5077790 | nothing |
| 02/05/2014 | 5076617 | NOTHING |
| 02/03/2014 | 5064567 | Na |
| 02/03/2014 | 5064447 | na |
How did you use your secondary device during the Super Bowl? (select all that apply)
| Answer | Count | Percent |
|
Check stats on teams / players | 109 | 16.49% |
|
Follow game on ESPN or other sports media | 110 | 16.64% |
|
Place bets | 88 | 13.31% |
|
Fantasy Football activity | 84 | 12.71% |
|
Follow event on social media | 83 | 12.56% |
|
Discuss game via text, email, and/or IM | 67 | 10.14% |
|
Watch favorite commercials over again | 41 | 6.2% |
|
Look up advertising product / service on a commercial | 24 | 3.63% |
|
Other | 55 | 8.32% |
|
|---|---|---|---|---|---|---|---|---|
| Total | 661 | 100 % |
How did you use your secondary device during the Super Bowl? (select all that apply) - Text Data for Other
| 02/10/2014 | 5109294 | none |
| 02/10/2014 | 5105326 | None |
| 02/08/2014 | 5093860 | none |
| 02/07/2014 | 5092520 | none of the above |
| 02/05/2014 | 5076617 | USED NOTHING!! |
| 02/04/2014 | 5069787 | Facebook comments |
| 02/04/2014 | 5069048 | Not |
| 02/03/2014 | 5064567 | Na |
| 02/03/2014 | 5064447 | na |
| 02/03/2014 | 5064348 | None |
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